studying products for product logo design

The product logo is one of the main features in capturing the audiences attention. I feel that if my product is to be successful, then it must have a decent logo and look.
After studying the many different cleaning products, i found that the look of the product should reflect the freshness and cleanness it's going to give off as a cleaning product. A lot of the products i found used the look of bright colours and tranquil images. Bright colours perhaps reflect the feature of the product that it's going to brighten up your home whereas the tranquil images will reflect the purity and freshness.

The Cif product below is a perfect example of how colour can reflect freshness and envelop the clean feel the product is supposed to give. With the clear blue colour and blue background on the logo, it gives a fresh feel like a clear blue sky on a fresh spring day. I find that colour is so important in logo designs and i plan to make my colour as coherent to the theme as possible.

This Flash bottle is again very colourful and good to look at. The lilac colour reflects that fresh flowery smell you get from the lilac flower itself and therefore mirrors the freshness the product is going to give off. Also, on this products label, it has a glinting sun on the front giving that aforementioned feel of your house being bright and nice like the sun over a spring meadow. I'm going to use the glinting sunlight image because it perfectly reflects the cleanness and purity the spray's going to produce.